DANCE SCHOOL BUSINESS PLAN

EXECUTIVE SUMMARY

Source

Our dance school Famous Dance School, aims to provide a welcoming an inclusive space for dances of all ages and skill levels to learn, grow and express themselves through dance. We will offer a variety of dance styles including ballet, contemporary, hip hop and ballroom as well as workshops and master classes with guest instructors.

MARKET ANALYSIS

Target Market: Dance students of all ages and skill levels including children, adults and seniors.

Market Size: Estimated 70 potential students in Uyo/Nigeria.

Growth Rate: 50% annual growth rate in the dance industry.

Competition: Dancevill, TrueGold Dance School, Extreme Flux, Healers and Dove Dance School in Uyo/Nigeria area.

Marketing Strategy:

• Online presence develop a website and social media accounts to promote our school and classes.

• Advertising: Place adds and local dance publications and online directories.

• Referral Program: offer discounts and incentives to current students who refer new students.

• Community Outreach: Partner with local schools community centers and businesses to offer classes and workshops.

SERVICES :

• Dance Instruction offer classes in the Ballet , Hip Hop, Contemporary etc, to students of all ages and skill levels.

• Workshops host workshops and master glasses with guests instructors.

• Performances: Provide performance opportunities for students including recitals and community events.

BENEFITS TO ELDERLY PEOPLE

• Improve Physical Health: Dance can help improve flexibility balance and strength reduce the risk of falls and other injuries.

• Cognitive Benefits: Learning new dance steps and routines can help improve memory and cognitive function.

• Social Benefits: Dancing can help reduce feelings of loneliness and isolation and provide opportunities to meet new people in make friends.

• Emotional Benefits: Dance can help reduce stressing anxiety and improve overall mental health and well-being.

OPERATIONS

• School Location: Rent or lease a studio space in Uyo, Akwa Ibom State.

• Equipment and Supplies: Purchase or rent necessary equipment and supplies including dance floors, sound systems and costumes.

• Staffing: Higher qualified dance instructors and administrative staff.

FINANCIAL PROJECTIONS

• Revenue: Estimated 100,000 Naira in annual revenue.

• Expenses: estimated 500,000 Naira in annual expenses including studio rent, equipment and supplies, marketing and staffing.

• Profit: Estimated 2 million in annual.

PROFIT MANAGEMENT TEAM

• Victor Sam owner director responsible for overall strategy and operations.

• Summer Uffot: School manager responsible for day-to-day operations and customer service.

• Miriam Udoka : Marketing manager responsible for marketing and advertising.

FUNDING REQUEST

We are seeking 4Million naira only in funding to support the launch and growth of our dance school. This funding will be used to cover startup cost, including studio rent, equipment and supplies, marketing and staffing.

CONCLUSION

Our dance school Famous Dance School, is well-positioned to become a leading provider of dance instruction and performances in Uyo, Akwa Ibom State and Nigeria. With a strong marketing strategy, high-quality instruction, and exceptional customer service, we are confident that we can achieve our goals and become a successful and sustainable business. additionally our school will provide a valuable service to the elderly population, helping to improve their physical cognitive social and emotional health.

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I pray to met this demands to enable me establish this plans before time.